Digital Specialist (Content & Experience)-REMOTE

Digital Specialist (Content & Experience)

The Opportunity

Step into the world of Designer Brands, where innovation meets creativity. As a Digital Specialist, you'll be at the forefront of our digital strategies, shaping the content and experience for our digital category group. This role is your chance to lead, collaborate, and create a best-in-class digital shopping journey that delights our customers.

Reports to: Sr. Manager, Category Management

What You'll Be Doing

In this role, you'll be the driving force behind our digital content and experience initiatives. Your responsibilities will include:

• Content Experience Initiatives:

  • Support on-site content experience through new tools and capabilities.
  • Ensure consistency and excellence in content briefing and execution.

• Strategy Development:

  • Partner with Category Leads, Specialists, and the Content Production team to develop new strategies through curation and storytelling.
  • Deliver weekly reports and insights to the broader digital team on the current state of business within product onboarding and activations.

• Attribution Strategies:

  • Lead broader attribution strategies within key departments, focusing on internal capabilities and the competitive landscape.

• Merchandising Support:

  • Collaborate with Category Leads and Specialists to support merchandising tactics.
  • Enhance site strategies with additional banners (e.g., Hush Puppies), including on-site merchandising, content production, and product activation.

What You'll Need

To thrive in this role, you'll need:

• Leadership and Collaboration:

  • Strong leadership skills with the ability to influence and collaborate across teams.

• Technical Proficiency:

  • Proficiency in e-commerce platforms, PIM tools, CMS tools, and SEO optimization.

• Analytical Skills:

  • Advanced analytical skills to interpret complex data and translate insights into strategic actions.

• Communication:

  • Excellent written and verbal communication skills.

• Initiative and Multitasking:

  • Demonstrates initiative and the ability to manage multiple priorities in a fast-paced environment.

• Organizational Skills:

  • Exceptional organizational skills with a keen attention to detail.

• Standards and Best Practices:

  • Proven ability to develop and implement standards, processes, and best practices.

Qualifications

• Minimum Experience:

  • 3-5 years of experience in e-commerce, digital merchandising, or a related field, with demonstrated leadership or mentorship experience.
  • Proficient in MS Office Suite (Word, Excel, PowerPoint, Outlook).

• Preferred Qualifications:

  • Experience with advanced e-commerce platforms, CMS tools, and Adobe.
  • In-depth knowledge of SEO principles and digital merchandising strategies.

• Minimum Education:

  • Bachelor’s degree in Marketing, Business Administration, or a related field.

Add: Perks and Benefits You’ll Enjoy! 

• Your Sole Well-Being: Our benefits package is crafted with our associates in mind! We support you with benefits like free virtual health care, robust family/fertility benefits, 401(k) w/ match, and more. Explore our offerings at https://mymobilewalletcard.com/dbi.
• Stride with Flexibility: We offer hybrid and remote work opportunities, giving you the freedom to stay connected, productive, and inspired—wherever you do your best work.
• Stepping Up Your Career: Take advantage of training programs, professional development, and education assistance to advance your career with a company that celebrates bold ideas and fresh perspectives.
• We are Shoe-Obsessed: Because we know a great pair of shoes can change your day, you’ll enjoy 30% off at DSW & DSW.com, plus discounts across our family of brands.