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CRM/Offer Operations Supervisor (Open to remote)

DATE:  Sep 13, 2022
CITY:  Columbus
BRAND:  Designer Brands
REQ #:  137008
LOCATION NAME:  Home Office, Columbus
DEPARTMENT:  Marketing

Brand: Designer Brands
Req #: 137008 
Location Name: Home Office, Columbus 
Department: Marketing


General Summary

The Supervisor - CRM/Offer Operations is responsible for management of promotional execution across all channels (, influencers, stores, sms, customer service, etc.).


Reports to:  Senior Manager – Marketing Operations


Essential Duties and Responsibilities:

  • Responsible for all aspects of end-to-end offers and promotional setups, testing & execution across all platforms –Stores,, App, and SMS.
  • Oversees team activities and testing during project launches (may include off-hours and early morning responsibilities); including all offer project documentation and progress reporting.
  • Primary contact for any issues/problems found with offer related experiences, engage appropriate resources for resolution, ensure that issues are fully resolved, and appropriate communications are sent.
  • Responsible for hind-sighting to determine the root cause and champion process improvement activities to lessen or eliminate repeat issues.
  • Acts as a valuable thought partner to cross-functional stakeholders and leaders to help shape and influence their business objectives, measures of success, and priorities.
  • Maintains relationships with project stakeholders on business and IT teams by communicating goals, inputs needed, outputs expected, and questions/feedback to ensure that all parties are informed and working to achieve business outcomes.
  • Develops and executes work plans to ensure that work is completed on time and raises risks and issues that could cause delays or negative customer impacts. 
  • Develop and recommend ways to streamline operations and processes by building reports to enable faster decision-making
  • Analyzes multiple sources of data to identify areas of optimization and define business value to ultimately drive action for improvement.
  • Identifies tools and support needed to complete individual work assignments on time and with high quality.
  • Will interview future candidates to assess technical skills, operating style, and continue to raise the bar of the team.
  • Participates in training across all offer platforms and will assist in set-up and peer reviews.
  • Has ownership in the long-term vision for our offer and promotion library.  Able to work with IT to cast that vision, update the digital roadmap, and make a business case for those future needs


Required Skills:

  • Ability to coach and develop intermediate team members acting as a role model and advocate for team progression.
  • Proven effective at project management and have strong organizational skills
  • Excellent written and verbal communicator and display strong attention to detail
  • Strong organizational skills and effective at working cross-functionally
  • Strong understanding of promotional, customer & CRM dynamics
  • Highly proficient in Excel
  • Adapts to changing environments and able to perform critical tasks under high volume and fast pace.
  • Attention-to-detail and ability to manage multiple projects & tasks simultaneously.
  • Excellent written and verbal communication skills (including ability to provide basic training)
  • Strong reasoning skills and an aptitude for problem solving



  • 5+ years in marketing process management or other relevant business areas.  Comfortable measuring and analyzing business KPIs and SLAs.
  • 5+ years of experience in CRM platforms and offer execution.
  • 2+ years of experience in managing people
  • Solid understanding and experience in digital or marketing offer testing and implementation
  • Experience within promotional tools (examples: ATG/BCC, NCR/AMS, loyalty promotion engines)


Preferred Qualifications:

  • Retail experience is a plus
  • Experience with Workfront is a plus


Minimum Education:

  • Bachelor's degree required in business, IT, marketing, statistics or any other related discipline.





You must apply through our internal portal: 
click here

Why Choose A Career with Designer Brands?

Empowering associates and building strong teams poised to disrupt the retail and footwear landscape through positive change is at the core of who we are at Designer Brands.

  • Invested in helping our associates learn, develop, achieve and grow into strong leaders
  • Shared commitment to creating a culture fueled by engagement, excitement, optimism and fun
  • Dedicated to giving back and community involvement 

About Designer Brands:

Designer Brands Inc. is one of North America’s largest designers, producers and retailers of footwear and accessories. 

  • Designer Brands Inc. operates a portfolio of retail concepts in nearly 1,000 locations under the DSW Designer Shoe Warehouse, The Shoe Company, and Shoe Warehouse brands and operates leased locations in the U.S through its Affiliated Business Group. 
  • Designer Brands designs and produces footwear and accessories through Camuto Group, a leading manufacturer selling in more than 5,400 doors worldwide. 












Nearest Major Market: Columbus

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